Stratégie & Scaling8 minFeb 17, 2026Updated Jul 8, 2026
BN
Baptiste Noel
Metrikia
Why your 30 ad accounts do not speak the same language
The real problem of multi-account in an agency is not the tabs, it is that thirty accounts do not speak the same language. Bringing them to a common base (one attribution, collected cash), the consolidation hierarchy, and a ROI defensible client by client.
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