OPTIMIZE
Reallocate budget to your real performers.
The optimizer analyzes real ROAS per channel and recommends optimal reallocation.
The problem
You scale the wrong campaigns.
Meta's reported ROAS says 1.8x. The real ROAS is 3.2x. You were about to cut your best channel. The optimizer shows where your money really goes.
Budget driven by real numbers
01
Based on MTA
Recommendations use multi-touch attribution, not platform metrics.
02
Impact simulation
Before moving a single euro, see the estimated impact on your revenue.
03
Continuous updates
Recommendations evolve with your data. No fixed model.
How it works
Up and running in 3 steps
1
Metrikia calculates real ROAS
Multi-touch attribution reveals the true performance of each channel.
2
The optimizer recommends
Scale TikTok, maintain Meta, reduce Google. Each recommendation is quantified.
3
You validate and apply
Estimated impact is displayed. You decide with full knowledge.
